Enso Laundry
Hyper-local Meta Ads targeting radius 5km. Daily bookings jumped from 12 to 67, an all-time brand record.
Business Context
Enso Laundry is a local laundry business in Surabaya. They had a strategic location but low awareness. Orders came from repeat customers and word-of-mouth. They wanted to scale but didn't know where to start digitally.
What We Faced
Daily bookings only 12-15 orders. Low local awareness, many potential customers didn't know Enso existed. Limited ad budget. No significant digital presence on Google Maps or social media.
Our Approach
For a local business, hyper-local targeting is key. We focused on Meta Ads with geo-fencing 5km radius from Enso's location. Creative needed to be local and relatable, not a generic laundry ad. Simple funnel: awareness → social proof → direct booking via WhatsApp.
What We Did
The Numbers Speak
Services Used
Performance Marketing
Meta Ads, Google Ads, Shopee Ads, and TikTok Ads, built for ROI. We handle campaign architecture and daily optimization, turning ad spend into measurable revenue.
Social Media Management
Content creation, scheduling, community management, and reporting, all aligned with your brand voice and business growth targets.
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